Regional Brand and Marketing Manager

Nairobi, Nairobi Area 3 October


  • Description

    ATL/BTL plan – work with the country managers to develop our marketing plans and budgets to ensure Azuri visbility in the market in relation to competition including our and our partners’ shop/agent/customer branding

    Balance of Azuri brand vs partner brands – Strike the right balance between the Azuri brand by on one hand leveraging our partners’ (including distributors) local knowledge and brand presence and on the other hand pushing the Azuri brand

    Partnerships – Strike the right community based partnerships to promote our brand and help grow sales

    Corporate marketing – draft press releases and promote our visibility via smart PR contacts including media interviews, op-Ed articles etc

    Marketing material - Liaise with HQ in designing branding material, creating material as needed and managing the outsourcing of graphical content where appropriate

    Social Media presence – work with the relevant experts to establish a leading social media presence in our industry

    Competitor benchmarking - Monitor competitive activities and react as necessary


    • 5+ years previous experience in PR and marketing, with a high degree of personal ownership for a brand, product or sector
    • Proven track record of success in PR, market development

    • Dynamic, energetic outgoing personality with an eye for detail

    • Creative thinker

    • Results driven completer-finisher

    • Excellent planner, able to create and execute the local marketing strategy

    • Existing network with media would be an advantage

    • Ideally experience of B2C, service oriented markets such as telecoms/banking

  • Number of vacancies: 1
  • Requirements

  • Years of experience: 5
  • Language(s): English
  • Availability for travel: No
  • Availability for change of residence: No

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Ad summary

  • Regional Brand and Marketing Manager

  • Recruiter


  • Location

    Nairobi, Nairobi Area

  • Work type

    Full Time

  • Type of contract

    Permanent contract

  • Salary


  • Apply now

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